Back

Showit Vs. WordPress: Which is Right for You?

As a wedding filmmaker, your website should serve as both a stunning visual portfolio and a powerful marketing engine. Every lead who lands on your site should experience the same creative excitement you bring to your clients’ wedding films.

When choosing a platform, Showit and WordPress are two popular options—but which one is right for you, both in the short term and the long? Below, we’ll break down the pros and cons of each, highlight the most significant differences, and share how each platform can best serve wedding filmmaker entrepreneurs like you.

Showit: A Drag and Drop Builder for Creatives

Showit is a “what you see is what you get”, or WYSIWYG website builder geared toward creative entrepreneurs. Originally celebrated among photographers for its easy design capabilities, Showit has rapidly gained popularity across different creative fields—including wedding filmmakers.

Key Benefits

01

Ease of Use & Design Freedom

Showit’s drag-and-drop interface allows you to fully customize your website without needing to write a single line of code. This offers wedding filmmakers great creative freedom to produce a website that reflects their unique style.

02

Seamless WordPress Blog Integration

Although a standalone editor, Showit still connects to WordPress for blogging. This offers the benefit of WordPress’s robust blogging capabilities (like SEO plugins) while maintaining a visually stunning front-end design.

03

Mobile Responsive Web Design

Showit has a separate mobile editing interface, enabling you to craft a distinct look for mobile visitors. This is crucial for wedding filmmakers, as engaged couples (and wedding planners!) often browse on their phones.

Potential Drawbacks

01

Limited Access to Plugins

While Showit does leverage WordPress for its blogging engine, the degree to which you can utilize certain plugins can be more limited. If you rely heavily on specialized WordPress plugins for booking or e-commerce functionality, you may need extra workarounds or custom solutions.

02

Lack of Tablet View

Showit’s editing interface allows you to customize desktop and mobile layouts separately, but there isn’t a dedicated option for tablet designs. As a result, you may have limited control over how your site appears on tablets, potentially leading to display issues or an inconsistent browsing experience for tablet users.

03

Limited Backend Tools

Showit’s drag-and-drop functionality is great for design, but if you want advanced features beyond blogging or portfolio—like membership areas or sophisticated e-commerce—you might find Showit restrictive compared to a full WordPress build and you'll have to rely on third party services separate from your site.

Best Use Cases for Wedding Filmmakers

01

Aesthetic Portfolios

If your main priority is showcasing your cinematic style and brand identity, Showit is the perfect solution. The platform’s design freedom ensures that your website will stand out in a crowded marketplace.

02

Simple, Beautiful Blogging

If you only plan to run a straightforward blog—perhaps highlighting your most recent wedding projects—Showit’s WordPress integration is ideal. It keeps the process streamlined and visually impressive.

03

Low-Tech Simplicity

If you prefer a “what you see is what you get” experience, don't want to mess with code, and already have familiarity with graphic design apps like Photoshop or Canva, Showit’s simple editor can save you hours of website frustration.

WordPress: Robust Platform with Unlimited Integration

WordPress powers over 40% of websites on the internet, largely due to its flexibility and endless customizability. As an open-source content management system (CMS), it can be adapted to fit virtually any need—from simple blogs to complex membership platforms and anything in between.

Key Benefits

01

Limitless Functionality

With a massive plugin library, you can add functionalities such as booking systems, online courses, client login areas, advanced contact forms, and more. This makes WordPress a strong choice for wedding filmmakers seeking more than just a portfolio.

02

Highly Scalable

If you have ambitions to grow your wedding filmmaking business in any capacity, WordPress can scale with you. Its open-source nature lets you upgrade your website without starting from scratch, and can handle anything you throw at it.

03

Robust SEO Tools

Plugins like Yoast SEO or Rank Math make on-page SEO management much easier. This is beneficial for wedding filmmakers wanting to rank higher on search results for local or destination wedding videography keywords.

Potential Drawbacks

01

Steep Learning Curve

While WordPress is highly flexible, it can feel overwhelming for beginners. Selecting a theme, installing plugins, and ensuring security can be time-consuming if you’re not tech-savvy.

02

Maintenance & Security

WordPress needs regular updates—both for its core software and plugins. If you fall behind, you risk security vulnerabilities. Handling these tasks is an ongoing consideration.

03

Potential for Rising Costs

While WordPress is free at its core, adding specialized functionality often involves premium plugins and services. Subscription costs for these third party integrations can add up quickly.

Best Use Cases for Wedding Filmmakers

01

Advanced Features

If your goal is to integrate client portals, scheduling systems, online payments, or advanced booking tools, WordPress offers a plugin-based solution for almost every need.

02

Blogging & Marketing

For wedding filmmakers looking to expand their content marketing via blogging, WordPress’s publishing capabilities and powerful SEO tools are hard to beat.

03

Future Scalability

Perhaps the most powerful aspect - if you see your filmmaking business growing into multiple service lines, WordPress can handle that growth, no matter how ambitious.

Which One is Right For You?

Ultimately, the decision comes down to your business priorities, long term goals, and short term investment capabilities, with both time and money.

Showit Might Be Right If:

You want a stunning, highly creative portfolio that you can customize yourself with minimal technical hurdles.
You value a streamlined blogging experience without extensive advanced functionalities.
You’re comfortable with a monthly subscription in exchange for platform support and hosting.

WordPress Might Be Right If:

You need or anticipate needing specialized functionalities, such as booking systems, e-commerce, etc.
You’re willing to invest time (or pay someone) to handle maintenance, security, and customizations.
You want to scale your website’s capabilities over time as your business evolves and have access to integrations.

Final Thoughts

For wedding filmmaker entrepreneurs, your website should reflect both your creative flair and your professionalism. If you prioritize visual customization without fuss, Showit’s drag-and-drop editor can be a game-changer. If you want a site that can grow and adapt to various business models—everything from advanced booking to unique client experiences—WordPress’s flexibility might be the better option.

No matter which platform you choose, investing in your online presence is critical. A well-designed, user-friendly site will impress couples searching for a wedding filmmaker, and it can significantly increase your ability to generate consistent leads. Evaluate your current needs, budget, and long-term goals to decide whether Showit’s simplicity or WordPress’s expandability is the right fit for your wedding filmmaking business.

Need additional help deciding what platform to move forward with? Shoot us an email and let’s start a conversation!

Luma Sites
Luma Sites
https://lumasites.com